What’s the purpose of Business Purpose?

“Because it’s there.” That was George Mallory’s classic reply when asked why he wanted to climb Everest. As a business owner, if we were to ask why you chose your particular path, “because it’s there” really won’t cut it. Perhaps it’s because you want to make lots of money, or because you enjoy what you do, or because you want …

How do you get big, if you can’t raise cash because you’re too small?

In the classic Joseph Heller novel Catch-22, airman John Yossarian is faced with the ultimate dilemma. He discovers that it’s impossible to be excused from bombing duty on the grounds of insanity, as anyone who applies for exemption is clearly sane. Anyone who doesn’t apply is clearly insane. So John learns that whether he claims to be sane or insane, …

Can a mentor help you scale up?

The founders of Google, Virgin, Microsoft, Dyson and Apple. What did they all have in common, apart from building incredible companies and being richer than Croesus? They all had mentors. But surely, you say, when you have a hugely successful business the last thing you need is advice. No. The reason these founders became so successful is that they each …

Strategy. Hit or myth?

There’s a lot of fake news about. It can be disruptive, confusing, divisive. Separating fact from fiction is vital in all areas of life, but no more so than in business. To succeed you need hard evidence, not hearsay. That’s why we’d like to explode eight of the myths currently surrounding strategy. Myth one – Strategy is only necessary if …

Would you fly a plane if you only knew half the controls?

‘You are cleared for take-off.’ ‘Just a moment. What does that button do?’ Let’s be honest, you’d never try and fly a plane unless you were totally confident of the controls, had been properly trained and knew how everything worked. But when it comes to a business taking off, that’s exactly what people do. They hope their business is going …

How certain are you of success?

You probably started 2018 with high hopes for your business. You hoped that sales orders would come in, that new ideas would work, that new recruits would live up to their CVs, that profits will grow, that your operations run seamlessly, that your marketing delivers, and that you can plan for the future. But now as Autumn approaches and the …