The hidden danger of cross-selling.

You've probably heard the adage that it is far easier to cross-sell a new product to an existing customer than it is to find a new customer. It follows that if your goal is to grow at all costs, then cross-selling makes sense.  Time for a reality...
Can a mentor help you scale up?

Can a mentor help you scale up?

The founders of Google, Virgin, Microsoft, Dyson and Apple. What did they all have in common, apart from building incredible companies and being richer than Croesus? They all had mentors. But surely, you say, when you have a hugely successful business the last thing...

Brexit. How to find certainty in a time of uncertainty.

Brexit. How to find certainty in a time of uncertainty.

It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the...

Strategy. Hit or myth?

Strategy. Hit or myth?

There’s a lot of fake news about. It can be disruptive, confusing, divisive. Separating fact from fiction is vital in all areas of life, but no more so than in business. To succeed you need hard evidence, not hearsay. That’s why we’d like to explode eight of the myths...

How certain are you of success?

How certain are you of success?

You probably started 2018 with high hopes for your business. You hoped that sales orders would come in, that new ideas would work, that new recruits would live up to their CVs, that profits will grow, that your operations run seamlessly, that your marketing delivers,...